Build a more rewarding and regenerative future

We need a broader and more accessible approach to addressing the climate crisis. Many of today's large-scale solutions often overlook the potential of grassroots initiatives that can drive meaningful change.

Our goals

Now is the time to empower grassroots innovation and transform climate action.

By supporting small-scale projects and working from the ground up, we aim to catalyse change that is measurable, meaningful, and rooted in the complexity of real-world impact. We seek to move the conversation beyond superficial goals and drive truly systemic progress.

1
Fund underfunded projects, pushing money into the grassroots to see what happens.
2
Share and coordinate knowledge on climate action, science and sustainability projects.
3
Create a new sustainability asset class, increasing the flow of capital to climate projects.
4
Drive change in climate action finance, making markets more transparent and accessible.

Our statement of intent

We support grassroots innovation to drive global climate action.

It's all your fault

Embracing responsibility for the climate crisis as a catalyst for innovation. Explore how grassroots action can drive meaningful change in sustainability markets.

Behind the blueprint

We created DIY Earth to make sustainability transparent, accessible, and rewarding. By equipping smaller businesses with tools to measure and improve their impact, we’re enabling real change. Together, we’re laying the foundation for a more inclusive, impactful climate economy.

The founders
Josh Watts
Josh Watts
CEO
Michael Kedda
Michael Kedda
CTO

Career-defining work

DIY Earth is a global community of innovators, investors, and supporters who are committed to building a sustainable future.

Company details

We are incorporated in the UK with number 15658648.
VAT number: 15676383
Address: 24-26 Coronet Street, London N1 6HD
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